This overview highlights Meydenbauer Partners' approach to accelerating business transformation. As a fractional US-based Managing Partner, we leverage extensive experience scaling firms and managing $75M+ P&Ls to represent your company with credibility. Within 60 days, we will optimize your operations, elevate market presence, and build a scalable growth foundation, delivering rapid ROI through strategic enhancements and data-driven business development.
In today's dynamic business landscape, emerging nearshore and offshore technology service providers face complex challenges in establishing and nurturing high-value client relationships within the U.S. market. This represents a significant transformation opportunity.
Our innovative solution—deploying a U.S.-based fractional Chief Revenue Officer as your strategic Managing Partner—delivers measurable value by accelerating market penetration, fostering trusted partnerships, and orchestrating sustainable growth. This proven approach enables organizations to optimize their market presence while maintaining operational excellence across existing client relationships.
Industry analytics demonstrate that organizations leveraging fractional executive leadership solutions achieve remarkable outcomes: 70% experience substantial revenue acceleration within the first two quarters, while scaling 30% more efficiently compared to traditional executive models—delivering enhanced value through agile strategy execution and optimized resource allocation.
In partnership with your organization, we'll execute comprehensive market analytics to optimize your ideal client portfolio segmentation. Leveraging your established market presence and core competencies as our foundation, we'll deploy advanced buyer intelligence solutions to identify high-value opportunities. Within the initial engagement week, we'll deliver a strategic roadmap outlining precisely targeted accounts positioned for immediate service integration.
Strategic Growth Acceleration
Capitalizing on our market intelligence insights, we'll strategically leverage our extensive professional networks and relationship capital to orchestrate high-impact business development initiatives, driving meaningful engagement with decision-makers.
Revenue Transformation
Through close collaboration with your executive leadership, we'll drive end-to-end business development initiatives while you focus on technical solution design and commercial frameworks. We'll implement robust performance metrics from week one, establishing the foundation for accelerated revenue growth and sustainable business outcomes.
Our engagement partner, Doug, will collaborate with your leadership team to execute a high-value diagnostic of your organization's core competencies and market positioning. This strategic assessment will identify key value creation opportunities and align your capabilities with emerging market demands.
Through rigorous market analysis and competitive intelligence gathering, we'll evaluate industry dynamics, market trajectories, and evolving customer expectations. This comprehensive assessment will map your current service portfolio against market opportunities, enabling us to identify strategic differentiation opportunities and untapped value pools.
2
Phase 2: Solution Architecture & Strategy Development (Days 6-20)
Leveraging our deep industry expertise, Doug will architect tailored solution frameworks optimized for the U.S. market landscape. This phase focuses on developing a transformative go-to-market strategy that drives sustainable competitive advantage.
Building on our discovery insights, we'll design innovative service offerings that address critical market pain points and capitalize on emerging opportunities. These solutions will be strategically positioned across key industry verticals, supported by compelling value propositions and robust business cases that resonate with your target audience. Our team will develop high-impact marketing assets that effectively communicate your unique value narrative.
3
Phase 3: Value Realization & Market Acceleration (Days 21-60)
We'll initiate strategic pilot engagements with select market leaders to validate and refine our solution framework. This phase enables rapid iteration and optimization based on real-world implementation insights.
Doug will spearhead collaborative partnerships with key industry players, implementing proof-of-concept initiatives that demonstrate measurable business impact. Through continuous feedback loops and agile refinement, we'll ensure your solutions deliver maximum value to target segments. This approach not only validates our market strategy but establishes Doug as your trusted transformation partner, positioning your organization for sustained growth in the U.S. market.
Strategic Objectives: Initial 60-Day Roadmap
1
Market Penetration & Growth Strategy
Execute strategic market expansion initiatives, focusing on enterprises seeking digital transformation through innovative, enterprise-grade scalable solutions.
2
Service Portfolio Enhancement
Develop and launch differentiated service offerings that leverage our core competencies, establishing market leadership through demonstrated value creation and client-centric solutions.
3
Operational Excellence
Implement robust feedback mechanisms across client engagements to drive continuous service optimization and maintain competitive advantage in rapidly evolving markets.
4
Microsoft Partnership Development
Streamline vendor qualification process and expedite procurement procedures to establish strategic alliance with Microsoft ecosystem.
Strategic Market Development and Value Creation
Expand each section to explore our transformation roadmap
Enterprise Client Segmentation Strategy
Implement a data-driven approach to identify and profile high-value market segments within the mid-market ecosystem. Our targeted focus encompasses industry-specific value propositions, organizational scale considerations, digital maturity assessment, and precise pain point mapping. Key focus: Energy and Utilities enterprises with 250-1500 FTEs operating field service divisions, leveraging our demonstrated expertise. We will strategically align with 3-5 priority verticals for maximum market penetration.
Target Demographics: Mid-market enterprises (100-1,000 employees) across manufacturing, retail, logistics, and technology sectors, seeking digital transformation, operational optimization, and enhanced customer experience delivery.
Strategic Technology Leadership Platforms
Cloud-Native Innovation
Strategic Rationale: Enterprise migration to cloud infrastructure represents a critical transformation journey. Our expertise in microservices architecture, containerization, and serverless computing positions us as transformation partners in the modernization journey.
Enterprise Data Architecture & Analytics
Strategic Rationale: Modern enterprises require robust data ecosystems. Our expertise spans ETL architecture, enterprise data platforms, and cloud-based analytics solutions, enabling data-driven decision making.
Applied AI & Machine Learning Solutions
Strategic Rationale: AI/ML adoption drives competitive advantage. We deliver enterprise-grade AI solutions, model optimization, and ML integration using industry-leading frameworks.
DevOps Excellence & CI/CD Transformation
Strategic Rationale: Operational excellence demands modernized delivery pipelines. We enable DevOps transformation, IaC implementation, and CI/CD optimization.
Mobile Enterprise Solutions
Strategic Rationale: Mobile-first strategies drive engagement. We deliver cross-platform solutions and native development for optimal user experiences.
Digital Commerce Transformation
Strategic Rationale: E-commerce excellence requires integrated solutions across platform architecture, systems integration, and payment ecosystems.
Enterprise Digital Transformation
Strategic Rationale: Legacy modernization drives business value. We excel in systems modernization, UX transformation, and architectural evolution.
Technology Talent Solutions
Strategic Rationale: Agile talent deployment enables transformation. We provide strategic workforce solutions across technical disciplines.
API & Integration Architecture
Strategic Rationale: Connected enterprises require seamless integration. We architect API solutions, RESTful and GraphQL implementations, and enterprise system integration.
Strategic Partnership Network
Execute targeted engagement with industry-leading software and workforce solution providers in the mid-market segment. Leverage partnership ecosystems for mutual value creation and enhanced market presence.
Value Proposition Enhancement
Optimize digital presence and client communications to articulate demonstrable business value across 3-5 strategic practice areas. Leverage quantitative metrics, success narratives, and ROI analysis to establish market leadership.
Integrated Marketing Excellence
Our CMO-guided growth strategy will implement an agile, results-driven approach to market presence and demand generation, incorporating these foundational elements in our initial engagement framework.
Strategic Imperatives and Performance Metrics
Strategic North American Market Development and Client Portfolio Expansion
Operational Excellence through Digital Transformation and Enterprise Systems Integration
Microsoft Strategic Partnership Initiative
As a key component of our value proposition, Doug Sandstedt will spearhead our Microsoft vendor certification initiative, leveraging his extensive procurement expertise and recent successful implementations. While partnership status is subject to Microsoft's evaluation process, our collaborative approach will focus on delivering measurable value aligned with Microsoft's strategic objectives, potentially unlocking significant growth opportunities within their partner ecosystem.
This strategic partnership represents a transformative opportunity to showcase our industry-leading capabilities while building upon our established foundation of excellence. By leveraging our extensive global resources and proven methodologies, we can drive innovative solutions that deliver measurable value and position both organizations for sustainable growth.
As we move forward, we will embrace a high-performance approach focused on transparent communication, collaborative innovation, and strategic alignment. This comprehensive methodology, backed by our deep industry expertise, will enable us to navigate complex challenges and accelerate your journey to exceptional performance.
Statement of Work:
[Redacted]
Expertise and Success
1
Team
As a close-knit team of three equity partners with a proven track record of success, we deliver seamless, highly efficient client service. By strategically implementing an advanced technology stack, including AI-powered internal tools, we operate at a level of performance that surpasses 95% of firms nationwide. This cutting-edge approach allows us to deliver exceptional value, streamline processes, and ensure that our clients receive the highest caliber of service possible.
2
Principal
Doug Sandstedt is a six-time Presidents Club awardee, with over $215 million in service revenue generated under his leadership in the past decade. As the Principal of Meydenbauer Partners, Doug focuses on scaling sales, marketing, and delivery teams for software and service firms, working with high-growth startups and established organizations servicing the Microsoft, Google, and SAP ecosystems.
Doug’s career began with humble roots, selling furniture and cell phones at the local mall during his teens. By his early twenties, he was a inside sales rep at a unicorn startup, progressing from junior AE to a senior Account Manager as a top performer 16 of out of the 20 months during his tenure. In the years that followed, he progressed from a Small Business Account Executive at SAP Concur to Managing Partner at one of Seattle’s fastest-growing consulting firms. While at Brillio, a Bain Consulting technology firm, Doug double the Seattle office’s portfolio in just 16 months introducing new service lines, while increasing margins from 34% to 41%.
Doug has recruited over 30 sales and channel executives, helping companies grow revenue and expand their market share.
In Engineering and Product, Doug has led hundreds of engagements, overseeing the growth and success of over 1000 engineers in enterprises and startups, supporting digital transformation, product development, and AI initiatives.
With expertise in both sales and technology, Doug ensures Meydenbauer’s clients achieve sustainable growth, operational efficiency, and a strong company culture.
3
Powered by Riva: Our Vertically Integrated Team of In-House Virtual Executive Assistants—At Your Service
Meydenbauer Partners Consulting leverages the operational efficiencies of our affiliate, Riva, enabling us to deliver high-quality, personalized service while streamlining operations. This partnership reduces overhead, boosts operating margins, and ultimately passes cost savings on to our clients. With Riva, we offer a seamless, vertically integrated support system designed to serve you and your family with precision and care.
Fractional Services Overview
Recent studies indicate that 70% of small and mid-sized service firms have implemented fractional C-suite services (such as CROs and CMOs) report significant improvements in their revenue growth within the first six months. Companies leveraging fractional leadership are often times able to scale 30% faster compared to those using traditional full-time executives, due to the flexible, high-impact strategies and cost-efficiency fractional executives bring. (Digital Authority Partners) (Your Fractional CROs and Fractional CMOs)
A white glove, value and delivery driven approach
As seasoned revenue leaders, we offer fractional Chief Revenue Officer (CRO) services to help startups and growing service companies scale efficiently. Our expertise drives strategic growth, optimizes operations, and fosters long-term success. We help organizations navigate competitive markets, build sustainable revenue, and implement scalable systems. Whether refining go-to-market strategies, expanding client relationships, or streamlining operations, our proven approach delivers impactful results.
The Power Behind Fractional Leadership
1
Agility and Scalability
One of the primary benefits of fractional CROs and CMOs is the flexibility and cost efficiency they provide. Both roles deliver high-impact executive expertise without the long-term financial commitment of a full-time hire. This model allows firms to access senior-level leadership and strategic guidance on a part-time basis, perfect for businesses in growth stages or undergoing transformation. With the ability to scale their involvement based on business needs, fractional executives provide critical strategic oversight at a fraction of the cost, offering significant budgetary flexibility.
2
Holistic Alignment Across Key Business Functions
Fractional CROs and CMOs excel at aligning critical business functions such as sales, marketing, and customer success. They bring a comprehensive approach to revenue generation, ensuring that all teams are unified under a cohesive strategy that drives growth and client retention. This alignment not only enhances internal efficiencies but also improves client engagement and customer experience, making these roles essential for firms looking to streamline operations while maximizing impact across the entire revenue lifecycle.
3
Data-Driven Growth Strategies
Both CROs and CMOs bring a data-driven approach to scaling businesses. They leverage analytics, customer insights, and market research to develop targeted strategies that optimize lead generation, marketing campaigns, and sales processes. By implementing these strategies, consulting firms can see measurable improvements in performance, from increased client acquisition to enhanced customer retention. This data-centric focus helps firms make informed decisions, ensuring sustainable, long-term growth and positioning the firm for future success.